Prada New York Broadway
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About
Retailer of upscale apparel, handbags, fragrances & more from the Italian designer.
The landmark Prada SoHo flagship designed by Rem Koolhaas and OMA in 2001, a retail experiment that challenged the relationship between shopping and culture. A wave-floor amphitheater and rotating gallery-like displays make it as relevant to architecture culture as to fashion.
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Review summary
Guests frame Prada New York Broadway as a polished shop experience. The available review set points to steady guest satisfaction rather than a single standout anecdote. Current public sentiment sits at 3.6 public rating.
